Things Are Going Up

I’m a bit late to the game on this but it took me some time to get around to reading up on it (Boo full-time job requirements!)
I understand Etsy’s need to keep making money for their stakeholders. The cost of doing business will always go up; nothing will or can remain constant throughout. So I’m not exactly sure what all the noise is about. Companies need to ensure that their fees will cover their operating costs and have a profit.
To me, the raise in fees would have come sooner or later. What I do like about this update is there are new tools coming out. I would check out the new tools once they are out to see how best to grow my Etsy store – since I have not done well so far.
Those are all issues I have to fix on my own and I can’t possibly blame Etsy for the lack of my sales as some are doing. It is a competition out there and each store needs to stand out on their own. Etsy only provides a platform for people to sell their wares, and to bring people to the site.
The year on year sales growth is pretty good by this chartThere was 3.25 billion U.S. dollars’ worth of sales through the platform in 2017. That is nothing to scoff at. Unfortunately, none of that is mine. People pick what they want to buy based on various reasons. They are spending, the only question is, who are they spending on? 
That is what I need to fix for my store – to get people to pick me over others. I do need to get better at Etsy. Anyone with ideas?